By: Kriss Barlow, RN, MBA Everyone is doing more with less. As you speak with the clinical staff, the marketing team and the leaders in your organization, you quickly realize that their pace matches yours. A friend recently referred to the inside of the organization...
By: Allison McCarthy, MBA In today’s healthcare market the winner is the organization that delivers the best care to the most patients. To that end, organizations are recognizing the vital role of primary care physicians – and quickly realizing there are far too few...
By: Allison McCarthy, MBA “If you don’t know exactly where you’re going, how will you know when you get there?” ― Steve Maraboli, Life, the Truth, and Being Free Traditionally, the purpose of medical staff development planning was to define where not-for-profit...
By: Betsy Finkelmeier, MBA “Before anything else, preparation is the key to success.” Alexander Graham Bell Hospitals are hiring an increasing number of mid-level providers to fill the void created by strict guidelines governing resident work hours and an exodus of...
By: Kriss Barlow, RN, MBA Organizations often ask, “What type of marketing materials should we develop for our physician relations program?” There are lots of options but you’ll do yourself a favor if you start with your visit goals and then assess your...
