Physician Recruitment

Recruiting a strong pipeline of physician talent is the cornerstone of a strong hospital or medical practice. Physician recruitment teams play a critical role and high performance recruitment teams are vital to success. We have a proven record of building those teams. Here’s how:

  • Identification and development of top recruitment professionals for your team.
  • Creating industry-leading recruitment strategies and tactics tailored to the specialty, your offering and the market.
  • Guiding your team on consistent and successful execution of recruitment plans.
  • Establishing relevant measurement and metrics around prioritized goals and achievements.

Successful physician recruitment is a unique blend of marketing, sales, human resource management, and knowledge of physician practice behavior. Your program must be customized to your geography, organizational structure and culture, and medical community nuances. Whether building a program from the ground up or advancing an existing program, we work with you to:

  • Align physician recruitment to strategy, operational demand, turnover patterns and medical staff development needs.
  • Develop staff, process, resources and budget to meet recruitment goals.
  • Execute consistently and effectively.
  • Measure success against strategies.

Successful physician recruitment requires the right team focused on the right work, led by enlightened leaders. We help hire, train and coach the team through:

  • Conducting searches, interviewing and recommending high-performance talent.
  • Best-practice tools like job descriptions, performance standards, sample interview questions and third-party skills assessments.
  • Orientation, training and coaching for success.

Getting your story visible in the local, regional and global environments where physicians see it is essential. Physician recruitment marketing plans must be targeted, specific and measure outcomes. We help you:

  • Tailor outreach through targeting, prioritized channels, frequency and reach.
  • Create specialty specific plans with messaging, tactics, timelines and deadlines.
  • Assess and assign resources to successfully implement each plan.
  • Evaluate marketing effectiveness and fine-tune future plans for success.

Generating leads is time-intensive, often taking six touchpoints or more to generate a response. With recruitment workloads rapidly rising, existing candidates often command time at the expense of generating leads and building pipelines. But we can help through our sourcing support services that:

  • Generate leads exclusively for you.
  • Actively work your recruitment databases.
  • Conduct email and telephone campaigns to reach active and passive prospects.
  • Capture physician feedback to sharpen message and opportunity.
  • Conduct initial screenings and present candidates that fit your criteria.

Measuring for success is the key to effective execution and a strong physician recruitment program. Whether through customized software or simple spreadsheets, without measurement we lack evidence-based facts that help identify barriers and validate what is working. Our wide range of experience helps you:

  • Select the measurement tools that fit your organization and program.
  • Evaluate sourcing channels that work, and those that don’t.
  • Track pipeline size, recruitment stages, and closure rates.
  • Assess costs to recruit.

Our Expertise

Hospital and medical practice success is built on the strength of relationships with physicians. Without that, there is no growth. Field liaison programs remain the most effective way to create and maintain meaningful connectivity with physicians. Learn More

Recruiting a strong pipeline of physician talent is the cornerstone of a strong hospital or medical practice. Physician recruitment teams play a critical role and high performance recruitment teams are vital to success. Learn More

Physician practices are now a part of almost every health system. Each practice is unique, and requires a tailored solution for recruiting and retaining patients. Building on years of real-world marketing application and success, we help you get it right. Learn More 

And let’s do it on your timeline and within your budget.